Zero integration livestream shopping
82% of global internet traffic comes from watching video.
It’s time to step up your video game and start offering video shopping for free.



Watch & shop: Try it for free!
Bonus: Your first livestream is on us.
Show up and show off
Give your followers and fans front row seats to the latest and greatest from your brand. Create immersive live events that highlight new products or collections, provide demos, or share styling or design tips.
Get started lightning fast
Skip the tech headaches with our zero integration livestreaming solution. We set you up with your own personalized GhostTV channel so you can kick off live events in a flash. Plus, enjoy a replay library that makes every stream a hit, even on repeat!
Build the show of your dreams
Cause we’re flexible like that. Add links, videos, and social posts from anywhere to your in-stream feed, and reorder highlights on the fly. Go live or use prerecorded content, and cross-stream to any channel.
Tap into creator star power
Bring in your own talent or team up with creators and influencers to host your livestream. Anyone can promote your brand without needing to have complex logins or site access.
Livestream shopping, also known as 1:many or live streaming shopping, involves a host (or hosts) sharing information about a product or collection in a live (or prerecorded, but broadcast live) event. During the event, shoppers can typically watch and interact in real time, either through a live chat or reactions, both with each other and the event host.
Live shopping is a catchall term for any type of online shopping experience with a live video element. 1:Many refers to a shopping event where there is a host speaking to a group of multiple people - it could be as small as a handful of VIPs invited to an exclusive event, to an audience of thousands tuning in for a specific event. 1:1 live shopping, in contrast, connects a single live shopping associate with a customer.
1:Many livestream shopping events are typically used for top of funnel awareness and education, while 1:1 is helpful as customers enter the consideration or conversion stage. Ghost actually powers both experiences, if you’re interested in offering multiple types of video commerce on your website.
We’ve got plenty of best practices and recommended equipment to share with you. But in general, you’ll need a camera (either a smartphone or digital camera), an external microphone, an adapter cable, and a laptop. We also recommend proper lighting to ensure your livestream is presented in the (literal) best light possible.
With Ghost’s zero integration livestream shopping solution, you can get started the second you connect with us and get your GhostTV account. Your first show is free, and you can literally start broadcasting with one click. Of course, we’d recommend only going live once you’ve got your show format, tech setup, and timing figured out, all things we’re happy to share best practices on.
If needed, we offer paid managed services to help produce your livestream shopping event. Connect with us to learn more.
No! You can prerecord your livestream event and simply broadcast it live. Prerecorded video is a great option to ensure top notch production quality and output. Your chat and product sharing functions will still be live during the event. We recommend monitoring and participating in the chat, even if your video content isn’t being produced live.
Yes, your livestream will be available in a library for shoppers to watch even if they missed the live event. The product sharing and chat are in the final state they were at the conclusion of your initial livestream.