Build a human connection and trust with shoppers
Provide truly personalized in-call cross-sells and upsells
Introduce new products customers may not have considered on their own
AI-based recommendations are missing a key piece of information: What a shopper actually wants. Live shopping associates can learn about a customer’s preferences and more accurately suggest cross-sells that’ll work for them.
Live shopping associates are able to see what’s in a shopper’s cart when they connect to a call. They can use this information to get a sense of a customer’s tastes and recommend other products that’ll work well with what they’re already interested in.
It’s not always easy to tell the benefits of choosing a premium product on a retailer’s website. But a live sales associate can talk through product differences, benefits, and value, and even compare items to lower value options.
Live shopping calls can be staffed by anyone - including product evangelists, stylists, or even influencers. Promote the expertise and social reputation of your live shopping team to inspire shoppers to buy more based on trusted recommendations.