How GhostRetail Works

With GhostRetail, you’re engaging customers in a live co-shopping end-to-end experience. Imagine an associate providing one-on-one service while walking through a store. We simulate this experience online using video and interactive tools, taking shoppers from simply browsing to checking out.


Promote live shopping throughout your site

Use our library of banners, buttons, and more

Create multiple widgets to control the surface area you give each promotional callout, by product, collection, or site-wide

Turn live shopping availability on and off whenever you want

Give customers the ability to schedule a live call outside business hours


Customers enter a branded waiting room

Shoppers can still freely browse your site while waiting, add items to their cart, and access or add to their favorites

Play branded videos that showcase your latest lines or promotions


Live associates can guide the shopping experience

Face-to-face video chat allows associates to show or demo products in real time

Associates can zap (share) collections, products, or specific details to a customer for consideration

Variants can be pre-selected when sharing a product with a customer for easy add-to-cart functionality

Browse the website with split video/web view mode or go into full video-only mode


Or customers can take the lead

Shoppers can freely browse within a session to a relevant product or collection they’re interested in

Mirroring mode allows associates to follow where the shopper is going and what they’re viewing


Shoppers and associates can both add to bag

Ease shoppers into checking out by having associates add products to a customer’s basket

Customers can also add or remove items themselves


Checkout takes place within the experience

Shoppers don’t have to leave their live shopping session to checkout

Associates can provide assistance in case of issues or errors, reducing checkout abandonment while abstracting all customer PII

If a customer wants to continue shopping, their cart remains intact after a session ends


Monitor performance in real time

Track the performance of your live shopping experience down to the associate level

Measure number of connected calls, wait times, number of products shown, basket sizes, conversions, and more

Discover why GhostRetail is trusted by some of the world’s leading ecommerce brands to deliver a tailored, reliable live video shopping experience.

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